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Worldwide leaders in Digital Marketing Practices

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Expertise

With years of experience, we have developed deep knowledge in all the areas of digital marketing. RankSoldier knows how to create a strategy and to implement it effectively. This expertise has helped us making a strong hold in the market and creating a huge base of clients who can rely on us. We always deliver what we commit to our clients. We speak through our actions, not by mere words.

img Strategy

We perform deep market research to create an effective strategy and ensure positive results.

Research & Reporting

Competitor Analysis

Online Polls & Surveys

Workshops & Interviews

Communication Adults

Focus Group Testing

Manifesto’s & Values

Portfolio Segmentation

Positioning & Strategy

img Branding

We know how to present your brand and across which channels, thus, we implement everything accordingly.

Logo mark design

Brand architecture

Company naming

Visual & verbal identity

Tone of voice & messaging

Photography & Illustration

Copywriting services

Environmental branding

Brand identity guidelines

img Marketing

We ensure that reaching you through becomes covenient with our marketing efforts.

Marketing strategy

Campaign development

Website design & build

Online brand centres

Architecture & planning

Social media integration

Website development

Content marketing

Search optimisation

img Strategy

We perform deep market research to create an effective strategy and ensure positive results.

Research & Reporting

Competitor Analysis

Online Polls & Surveys

Workshops & Interviews

Communication Adults

Focus Group Testing

Manifesto’s & Values

Portfolio Segmentation

Positioning & Strategy

We know how to present your brand and across which channels, thus, we implement everything accordingly.

Logo mark design

Brand architecture

Company naming

Visual & verbal identity

Tone of voice & messaging

Photography & Illustration

Copywriting services

Environmental branding

Brand identity guidelines

We ensure that reaching you through becomes covenient with our marketing efforts.

Marketing strategy

Campaign development

Website design & build

Online brand centres

Architecture & planning

Social media integration

Website development

Content marketing

Search optimisation

Social Media

Almost half of the world’s population is on social media and the numbers are rising globally at a good pace. Social media is a place where you can connect with anyone irrespective of the physical distance in between. Not only for personal use, but for businesses as well, this platform has become of most importance. Professionals working at RankSoldier are well-aware of the tactics and key practices of social media marketing. We know what impact social media can create on your business thus, we give proper attention to it.

What is Social Media Marketing (SMM)?

It doesn’t matter what is the size of your business and what is its domain, presence on social media is a must to reach a global audience in less time. Social media marketing is a process of using social platforms like Facebook, LinkedIn, Pinterest, Twitter, & Instagram to promote your brand. Through social media, you can directly interact with the audience and improve your brand awareness. 

It’s not just that you can post anything on social media to make your presence felt. Whatever you are posting must be attractive, engaging, and relevant to the target audience. Ranksoldier has a team of qualified social media marketing experts that are well aware of the strategies that will work for your business and they work accordingly rather than wasting time doing things that are not worth it.

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Why Social Media Marketing (SMM)?

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Social media is a vital part of the digital marketing campaign of any business. Through this platform, you can reach a global audience and make your presence felt 24/7. Below are several reasons regarding the importance of social media for your business.

  • Increased brand recognition

People of varied interests are present on social media, thus posting content mentioning your brand will grab the attention of the interested audience. This will improve the recognition of your brand by people and build trust in them. To make your brand recognized, the content you have posted on social media must be of good value to the target audience. 

  • Reach specific audience

Choosing the right social media platform for promoting your business helps in reaching a specific audience. For example, if you are running a marketing agency then promoting your business on LinkedIn will be of high importance. Similarly, those who are engaged in the e-commerce sector must use platforms like Instagram and Facebook for social media marketing. 

  • Cost-effective

One of the most important factors of using social media for promoting a business is its cost-effectiveness. The only requirement for you is to spend your time creating engaging and relevant content for posting. This approach is also admired for being result-oriented rather than only being cost-effective. 

  • Improve search engine rankings

Strong social media presence of a business could also be a factor examined by search engine bots to decide SERP rankings. It will ensure that your brand is valuable and people are trusting it. Thus, it might help you gain high search engine result rankings. 

  • Know your competitors

Another reason why your business should be present on social media is to know what your competitors are doing and how. This will help you plan your moves accordingly and overshadow your competitors. Through SMM, you can identify how other companies of a similar niche are targeting customers and the kind of results they are getting. 

  • Improves brand loyalty

For any business, it is important to maintain good relationships with the customer as it can lead us towards success. It will also make customers loyal towards your brand and you will get recommendations in social media posts. To maintain a strong client relationship, you must regularly engage with the audience and solve their queries related to your brand. 

  • High conversion rate

It is seen that when compared to outbound marketing tactics, social media marketing has a 100% higher conversion rate. This is what SMM can do for your business. Being viewed by a large number of people increases the chances of generation of potential leads which in-turn improves conversion rate. 

These are the key reasons why you must use social channels to promote your business and how they will impact. Ranksoldier professionals use a structured approach to create relevant content according to your niche and then post it on social media platforms in an organized way. We make sure that whatever we are posting is unique, valuable, and relevant for the target audience. 

What is the S.M.A.R.T strategy used for social media marketing?

SMART is abbreviated for Specific, Measurable, Attainable, Relevant, and Timely. This strategy is very important for SMM and we always try to use it effectively to derive better results. 

  • Specific- What you want to achieve through social media platforms must be specific and clear. Preparing everything beforehand will not only save your time but also help you reach closer to the goal. 
  • Measurable- Measuring your efforts is necessary to see at which stage of the SMM campaign you have reached. If you are not able to measure your success, then how will you decide what improvements and changes you are required to make. Thus, it is important to measure each step to analyze how well you are doing on social media. 
  • Attainable- Another point of importance is whether the goal you’ve set is attainable or not? The key to success is to keep your goals realistic and within reach. Keeping only imaginary goals will get you nowhere. 
  • Relevant- Being relevant is also a key to achieve the set objectives of your business. Thus, you must make sure that the goals you’ve set are relevant to your business objectives and end-results. Plus, it must also help in getting success. 
  • Time-specific- Keeping deadlines are of high importance to avoid any delays in achieving set goals. Maintaining a time bar for completing specific tasks will help you stay focused and finish the tasks on time. 

Our professionals know the best way of using the SMART strategy and giving results to the clients. This framework helps us to adopt a structured approach and increases the chances of getting positive end results. 

Social Media Crisis

Apart from building a company’s or brand’s image on social media, if you are facing a social media crisis then Ranksoldier is there to help you move out of it. Social media crisis is a condition that occurs online and creates a negative impact on your company or brand. It can go viral very quickly and create a long-term impact if appropriate action is not taken in time. Some of the examples of social media crisis could be negative comments, inappropriate postings, and negative responses to customer service. 

These issues can lead to broken client trust, poor brand image, and low SERP ranking. We can effectively identify these issues and take appropriate measures to bring the things back to the right place. 

So, what are you waiting for? Contact Ranksoldier and promote your brand globally via social media and make people aware. Plus, even if you are facing any other problems due to which your website is experiencing low search engine rankings, feel free to reach us at [email protected].

SOCIAL MEDIA OPTIMIZATION PRICING

SMO Pricing (per month)

Bronze

Silver

Gold

Facebook Promotion
Facebook Account & Page Setup Yes Yes Yes
Post Per Month 10 20 35
Cover Photo Yes Yes Yes
New Likes Per Month 40 100 250
Facebook Ads No Yes Yes
LinkedIn Promotion
LinkedIn Account Setup Yes Yes Yes
Posts Per Month 10 20 35
Cover Photo No Yes Yes
LinkedIn Group No No No
New Followers Us Per Month 10 20 40
Twitter Promotion
Twitter Account Setup Yes Yes Yes
Posts Per Month 10 20 35
Background Image No No Yes
Followers Per Month 50 100 200
Google Plus Promotion
G+ Account Setup Yes Yes Yes
Posts Per Month 10 20 40
Cover Photo No No Yes
Followers Per Month 20 50 100
Google Plus Promotion
Monthly Account Activity Reports Yes Yes Yes
Pricing £ 150 200 300

The Process We Follow

SEO as Smooth as Single Malt Scotch

What is SEO

To ensure a high position on the search engine results, it is important that the content present on your site has the most relevant information for the query searched by the user. SEO is the process of optimizing the content according to the specific keywords so that search engine bots can easily identify the information and place it higher than others on SERP. 

At Ranksoldier, we are experts in identifying the root cause of low search engine rankings and then optimizing it to get good results. Irrespective of the condition of your website, we can effectively work upon to deliver the results you are looking for. Our team is well-versed with good SEO practices and has the knowledge to create content that is unique & informative. 

Thematic Keyword Research

The keyword plays an important role in deciding where your business will appear in search engine rankings. It is not just a simple word that you have to put on your website, rather it is a well-researched phrase that people search frequently. Ranksoldier is always admired for adopting an innovative and unique approach when it comes to keyword research. Our thematic keyword research strategy has done well for many of our clients and has helped them appear on the first page of the search engine. We not only just search it over the internet or use dedicated tools, but our team strategizes and refine the keywords after monitor different parameters. 

One of the best things about our thematic keyword research is that we always choose result-oriented keywords based on the purchase intent. Our priority is to identify and use high-value keywords that not only attract visitors to your website but also generate leads that can turn into customers. Before finalizing the keyword that we are going to use, we check its competition, difficulty level, and search volume to identify how well it will work for the client. 

What is the off-page SEO?

Strategies adopted to improve your site’s visibility on search engines outside your website is known as off-page SEO. The promotion of a website and link-building is also included in off-page SEO. Ranksoldier has gained high experience in effectively running off-page SEO campaigns and carrying out unique strategies to get quality results.
Off-page SEO helps increase visitors on your website and getting mentions from high quality & popular brands. Seeing your brand mention on a platform that people trust a lot will help you gain similar trust and search engine bots will see it positively. High authority link building is the key to increase the trust of your brand and our professionals always try to find relevant & trusted links for the clients to mention their brand.
Despite link building, we also focus on social media marketing to make your brand appear globally. Our experienced off-page SEO professionals create unique & engaging content to grab the attention of the target audience and attract them to your website. Off-page SEO is a powerful tool to get high SERP rankings after optimizing your website (on-page SEO) to its best. Making your brand appear on multiple platforms will help people easily recognize it and we dedicatedly work towards it to see success.

What is On-page SEO?

On-page SEO is a process of optimizing all web pages of a particular site to help it rank high on search engine result pages. It involves optimization of HTML source code and all types of the content present on web pages, be it textual or visual. Ranksoldier has a team of highly qualified professionals who are experts in effectively managing all aspects of on-page optimization. Your site should be easy to navigate so that visitors can easily find out the information they are looking for. If they find it difficult to navigate to the page they want, the bounce rate of your site will increase and people will start losing interest in your brand.
All our clients have experienced our effective on-page SEO strategies and the results they have got. Innovation and uniqueness are what we strive upon and that has helped us become one of the best digital marketing agencies across the globe. Many of the clients across the UK, US, Australia, and other nations have shown trust in our services and we have successfully stood up to their expectations.

What is a High Authority Linkbuilding

In simpler terms, high authority link building is a process of getting backlinks from trusted sources rather than from platforms that are less trusted by the people. This is not only of high importance in increasing SERP ranking rather it plays a key role in improving domain authority of your website. High authority link building is an important factor in the whole SEO process and Ranksoldier is highly experienced in meeting the requirements of top sources to get backlinks. We target top journals and other relevant platforms to get brand mentions by providing excellent quality content.
Our team of dedicated professionals works to generate unique content and contact top sources for high authority link building. Many of our clients have seen the importance of getting backlinks from trusted sources and they do trust us as well when it comes to improving their search engine rankings. We know what impact high authority backlinks can make on a website thus, we take this seriously as well, like all our other tasks. Traffic coming to your site from these links is also of high quality and it will improve your brand recognition as well.

Trust Boosters

The importance SEO holds for your business can be determined by your search engine ranking. But SEO is not a simple term as it comprises many factors within itself that combine to give a good SEO score. There are three pillars of SEO that include trust, authority, and relevance. All of these play an essential role in deciding how and where you will appear in the search engine. If we talk about ‘trust’, it holds the key along with the other two pillars to ensure high SERP ranking.
Ranksoldier is known for its excellent trust boosting ability and ensuring that the search engine finds it competitive enough to show it on the first page. We not only focus on on-page trust factors rather we also emphasize building your site’s trust off-page as well.

What is meant by the trust factor?
The trust factor of any website is a powerful aspect in good SEO practices and it determines how Google or any other search engine will see it. First and the foremost thing that comes under this pillar of SEO is how trustful your site is, whether it is genuine or provides misleading information. Besides fake information, another factor that can break the trust is the low-quality content.
Professionals working at Ranksoldiers always focus on generating high-quality content for your website and relevantly post it. This is what makes your site trustworthy for search engine bots and they will rank it higher on SERP.
We not only rely on generating high-quality content rather also push ourselves to build genuine links and make your business appear on popular social media platforms like Facebook. Building social links have seen a great impact in high search engine ranking and gain the trust of Google (and other search engines). We try to cover up all flaws so that your website does not appear any less trustworthy.

What is SEO reporting

SEO reporting is the process of creating detailed data of what your goals are and what you have achieved through the SEO campaign. Ranksoldier does it for each of the clients without failing and then strategizes further actions that are required to be taken. We know very well what all things must include in the SEO report and what should be its structure.
Ranksoldier specializes in creating narrative SEO reports that are engaging enough to easily show all the details. We create these reports according to the goals of our clients to show them the success they are getting by choosing our services. All our clients admire the way we share their progress reports. We never make any fake promises or unreal commitments, we know SEO is a long game and it takes time to become better by genuine or legit means. We set short benchmarks to reach towards the big goal and you will see those benchmarks in our SEO reports as well.

What Our Clients Say

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